This is the Publicity section, the place to be when you want
to get your organization, spokesperson,
and/or issues in
the news.
Included here are many valuable resources to help you publicize
your facility and the importance of sleep throughout the year. For
example, the Sample Documents section
has media materials like news releases and feature stories
that you can customize for your facility.
The Additional Resources page
provides background materials that you can provide to patients,
other healthcare providers, and the media as background on
the fascinating subject of sleep.
Nonprofit organizations often can use public service announcements
and advertisements (PSAs) to convey public interest messages
through the media. See the Public
Service Announcements and Advertisements page for a sample
cover letter requesting space or air time, along with radio
and print PSAs for use prior to and during NSAW and throughout
the year. |
